TRULIANT GETS SOCIAL WITH NEW SOCIAL MEDIA INITIATIVE

Winston-Salem, N.C. (January 30, 2010) – Truliant Federal Credit Union has been priming the stage for a social media initiative for some time, but on Monday, February 1 that time has come. The credit union will actively be using a blog, Facebook, Twitter, YouTube and flickr to start.

"This has been a long time coming for Truliant," said Ryan Shell, marketing communications supervisor for Truliant. "We've developed a plan and have some great tools in place, such as the new blog that will allow us to share financial tips, the latest Truliant news, promotional offers and success stories. Not to mention we will be proactively taking part in conversations on Facebook and Twitter.&qout;

Truliant's blog will be the hub of their social media activities and will feature expert content from various departments including: Deposit Services, Member Contact Center, Consumer & Real Estate Lending, Community Services, eServices, Financial Advisors at Truliances and Marketing.

&qout;After reading some of the initial posts that have been put together, I think our members (and non-members) will appreciate the insight that this team will share on the blog,&qout; said Shell. &qout;It's going to be a fantastic financial resource that will help provide content to other channels such as Facebook and Twitter.&qout;

Truliant's social media links:

Blog: blog.truliantfcu.org
Twitter: www.twitter.com/truliant
YouTube: www.youtube.com/truliantfcu
Facebook: www.facebook.com/truliantfcu
Flickr: http://www.flickr.com/photos/truliant