Truliant Rebrands, Relocates Greenville Member Financial Center
Release date: 2/10/2016
WINSTON-SALEM, NC (Feb. 10, 2016) — Truliant Federal Credit Union held a ribbon cutting today to celebrate the opening of the credit union’s newest full-service branch location in South Carolina’s Greenville community.
The 2,500-square-foot Greenville, SC location is just off I-85 Exit 54 at 3621 Pelham Road, next to the Super BI-LO. It replaces the credit union’s previous location at 925 Old Airport Road. The 64-year-old credit union has had a presence in Greenville for over two decades and has now moved to a more prominent location for enhanced member convenience and greater visibility.
The Member Financial Center reflects Truliant’s new Life Improved brand with increased amenities, an open design, Wi-Fi access and teller pods that remove barriers to improve member interactions with the branch staff. The Greenville, SC branch also includes a walk-up Smart ATM that distributes multi-denominational amounts and accepts deposits without envelopes.
In addition, the Greenville, SC location is Truliant’s first in a series of branch relocations for greater access. Truliant will relocate another Member Financial Center in summer 2016 and recently finished renovating another Truliant location. Truliant has a total of 30 branches.
“Our new location is more convenient and is designed with special features that allow our carefully selected and trained staff to interact with our members,” said Marc Schaefer, president and CEO of Truliant.
“The Member Financial Center is attractive and exciting, but the most important feature is the guidance we will provide that will allow our members to make better financial decisions to improve their lives”
The location is being managed by Neil Garrett. He will lead efforts to grow membership, help member-owners accomplish financial goals and cultivate strong relationships with existing and future business partners, with a goal of providing greater access to a better banking alternative in Greenville.
Truliant currently has over 3,500 member-owners in Greenville and offers several ways to become a member. Residents may join who live, work, worship or attend school in a defined nearby community area or through partner associations. Many Greenville residents are eligible to join Truliant through their employer. Among Truliant’s largest employer partners are: Infor, Denny's, Coca-Cola, Smith Moore, ITG, JPS Industries – in Anderson and Slater – and Mount Vernon Mills.
In the last two years, Truliant has opened nine new Member Financial Centers in North Carolina. In 2015, Truliant launched a new website to enhance its members’ experience that features intuitive functionality; a design that adjusts to smart TVs, personal computers, tablets and mobile devices; and interactive online calculators and decision tools that provide guidance to improve members’ lives.
Truliant offers free interest checking, a variety of low-rate options on auto loans, home equity loans and lines of credit, mortgages and other loans. It also provides No-Cost Credit Reviews for new and existing members to provide guidance on how they can save money and reach their goals.
“At Truliant, you’re not a number. We know that you have dreams and goals and we want to help you achieve them. We’re excited about growing our membership in Greenville. I’m proud to be a part of that,” Garrett said.
For information, contact:
(o) 336.293.2054 (c) 336.442.5736
About Truliant Federal Credit Union
Truliant Federal Credit Union is a mission-driven, not-for-profit financial institution that promises to always have its member-owners’ best interest at heart by improving their lives through providing financial guidance and affordable financial services. Truliant was chartered in 1952 and now serves more than 195,000 members and currently has 30 Member Financial Centers in North Carolina, South Carolina and Virginia. For more information on Truliant Federal Credit Union, visit www.truliant.org.