Truliant Names Troy Martens Senior VP
Release date: 6/17/2013
Truliant Federal Credit Union Names Troy Martens Senior Vice President
Winston-Salem, N.C. (June 18, 2013) – Truliant Federal Credit Union recently promoted Troy Martens to senior vice president, credit administration. Martens, already part of the Senior Management Team, will assume additional administrative responsibilities for a newly formed Post Closing Administration group and will lead an enhanced focus on member-centric product development and analytics.
“It’s absolutely essential that, above and beyond the duties assigned to a position, our senior leadership team embraces Truliant’s mission to help enhance the financial lives of all members,” said Todd Hall, Truliant’s chief operating officer. “Troy’s promotion is a result of his dedication to this mission in consumer and real estate lending, which has tremendous potential to significantly improve financial lives.”
Martens has been with Truliant for 10 years and has almost 20 years of financial leadership experience. He oversees the organization, planning, direction and implementation of the strategic activities of consumer and real estate lending, ensuring that all lending products, policies and programs focus on Truliant’s mission.
“The consumer loan product portfolio, including credit cards, automobile, boat and RV loans, really is the foundation of product and service offerings designed to meet member-owner needs,” said Martens. “Since many institutions offer similar types of lending products, this represents a prime opportunity for us to demonstrate not only “what” we do, but “why” and “how” Truliant does it differently. I’m honored to lead this charge.”
Martens’ financial experience includes lending, risk management, product creation, channel management, operations and business development. He received his Bachelors of Science in Business Administration with an emphasis in Finance from the University of Colorado at Boulder.