DELAYED OPENING: On Thursday, January 4, 2018, Truliant’s Alamance County, Asheboro, N.C. and Richmond, Va. locations will open at 10 a.m. due to inclement weather. All other locations will have normal business hours. You can still pay bills, transfer funds, apply for loans and more using Truliant’s Tru2Go online tools.
Delayed Opening: On Friday, Jan. 19, 2018, all North Carolina Truliant locations will open at 10 a.m. due to snow conditions. Truliant's Virginia and Greenville, S.C. locations will open with regular hours. You can also pay bills or transfer funds by using our Tru2Go online tools: truliant.org/tru2go. Apply for loans by calling our 24-hour loan line at 855.293.2957 or by visiting our loan application page.
what makes us different

The Truliant Obelisk

  • The Truliant Obelisk And Our Promise To You

Truliant’s mission is to improve the lives of our members and become their preferred financial institution.  

To show our dedication to this mission and our member-owners, an obelisk was designed and built in 2005 at our Winston-Salem headquarters to mimic one of the sun’s rays that emanates from our logo. 

An ambient light sits atop the 64-foot structure, and is visible in the evening and early morning hours. The ambient light, or orb, indicates members’ satisfaction with service by displaying a color that correlates with their recent experiences and general awareness of ownership. Blue denotes high levels of satisfaction and awareness. Should satisfaction and awareness decline, the light will change to green and then yellow. 

Every eighth member who completes a TruFinancial Checkup in a Member Financial Center or with the Member Contact Center is asked to answer two quick questions. One, are they satisfied with the level of service received at Truliant? And two, do they consider themselves to be a part of Truliant, denoting an awareness of member-ownership. The results of the survey are collected electronically and transmitted to the orb in the Obelisk. The light represents a rolling average for the past 90 days, and is updated every 17 minutes. 

By continuing to provide excellent delivery of our mission and service to our members, our goal is to keep a deep blue hue glowing atop the obelisk indicating favorable member satisfaction and a strong sense of ownership.  The obelisk serves as a real-time testament to member satisfaction.